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Mechanic · Code raffle

A code raffle, from under the pack

A unique code printed with the pack enters the shopper in a raffle, and a grand draw closes the campaign.

2
campaigns
2
markets
2021 to 2025
years
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The slot-style raffle, Libya
The slot-style raffle, Libya

How a shopper plays

Three screens, code to raffle

The real screens of the Libya campaign, in order, on a clock.

  1. The campaign page
    1The campaign page
  2. The 7-digit code
    2The 7-digit code
  3. The slot-style raffle
    3The slot-style raffle

The rules you set

Each rule ran in a real campaign

  • Libya, 2025

    A 7-digit code under the pack.

  • Libya, 2025

    A slot-style raffle, then a grand draw for a car.

  • Saudi Arabia, 2021

    A unique code from a paper leaflet, an SMS code and an instant raffle.

  • Saudi Arabia, 2021

    Prize pickup at 17 locations.

Campaigns that ran it

Code raffle

Real campaign pages. Each card opens its case, or starts a brief for one like it.

  • Libya 2025

    Code raffle, Libya 2025

    A 7-digit code under the pack, a slot-style raffle and a grand draw for a car.

    Code raffle

    Nov 2025 to Feb 2026, grand draw 5 Feb

    Run one like this

Earlier campaigns

Before the platform had its current admin.

  • 2021Saudi Arabia 2021: Back to school, leaflet codesA unique code from a paper leaflet, an SMS code, an instant raffle. Prize pickup at 17 locations, 5 Sep to 10 Oct 2021.5 Sep to 10 Oct 2021

The platform behind it

The parts these campaigns used

Run a code raffle campaign.

Tell us the product, the market and the season. We reply within 24 hours.

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Your brief opens with

Your idea
Code raffle
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Mechanic · Code raffle